Effect of Social Media on How Society Views the Celebrity

Throughout this essay I will show how the “Total star text” of Richard Dyer can be used on different types of stars/celebrities such as Michael Jackson and Elvis’s ability to have different eras where they changed their look to keep up with the times. I will touch on aspects of how social media has impacted … Read More»

Concentration of Media Ownership in Canada

Essay Proposal: Concentration of Media Ownership in Canada (TV vs. OTT)   Introduction & Key Questions For this research paper, I will summarize the current state of television broadcasting and cable ownership in Canada and examine the challenges that this industry must overcome to compete with Over-the-Top broadcasters. These are the three main questions that I will … Read More»

History of Media Developments

History of Media The development of the printing press in the mid-15th century represented one of the critical milestones in the growth of the media. Johannes Gutenberg, a German citizen, made a significant invention in which he developed a portable metallic printing press. Johannes Gutenberg’s invention had a significant impact on the political and social systems … Read More»

Foucault’s Concept of the Incitement: Magazine Analysis

Section One: Definitions 1) Commodification Commodification occurs through a system of production that transforms goods and services without economic value into something that can be bought and/or sold. It is associated with a breakdown of differentiation whereby things that were once seen as unique are now viewed as standard and unexceptional. Essentially anything can be commodified … Read More»

Codes and conventions of Factual Programmes

Introduction In this assignment I will be writing a report that identifies and investigates the issues, codes and conventions of factual programmes. I will be a Head of Factual Programming and I have been asked by my TV Station to provide guidelines for my production staff. I will be identifying any potential issues within a … Read More»

Importance of media relations to business

As, a request I have examined the effects of implementing the corporate communication function by managers relating to media relations. I have also conducted secondary research on how to implement the media relation on our organization and it’s important to our organizations. Similarly, I have also highlighted some issues related to media relations and discuss … Read More»

Media Coverage of Women’s Sports

It may be argued that the media coverage given to women’s sports, especially cycling, results in less participation uptake. Through the framing and stereotyping of female sports coverage coupled with statistical evidence, it is clear that there is a disparity (Brookes: 2002). This research project design aims to explore the factors underlying the disparity and … Read More»

Social Media and Self-Esteem

Social Media and Self-Esteem Social Media has evolved into something bigger than itself and today it may do more harm than help.  Does social media have an impact on people’s self-esteem today?  The usage of social media has grown immensely over the past decade and a half with LinkedIn being released in 2003, Facebook in … Read More»

Social Media and Facebook Advertising

Social media and Facebook Advertising     TABLE OF CONTENTS……………………………………………………………..Page 2 INTRODUCTION…………………………………………………………………….Page 3 METHOD………………………………………………………………………………Page 4 RESULTS/FINDINGS………………………………………………………………..Page 4 DISCUSSION………………………………………………………………………….Page 6 CONCLUSION & RECOMMENDATION…………………………………………Page 8 REFERENCE LIST…………………………………………………………………..Page 9 APPENDIX……………………………………………………………………………Page 10 Introduction Social media advertising, or social media targeting, are advertisements served to users on social media platforms. Social networks utilize user information to serve highly relevant advertisements … Read More»

Stereotypical Depictions of African-Americans on Television

STEREOTYPICAL DEPICTIONS OF AFRICAN-AMERICANS IN TELEVISION Communication research suggests that the images portrayed in the media are influential in forming preconceived perceptions of the world in people’s minds (Ford,1997). This influence is partly responsible for the growing research in relationships between media portrayals and attitudes toward different ethnic groups. Television plays a vital role in … Read More»


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